There are many aspects of videography and film production that can go into a marketing campaign, from product descriptions to full company commercials. Graphics, scripts, lighting, makeup, audio, and other components all go into making video production so complex that it can be a difficult venture for small companies and brands with less access to
The world of digital marketing has grown into today’s complex, nuanced technical system. To successfully market your brand online, there are many required actions, like generating URLs and having a well-made website. However, there are also many optional things you can also do to boost your marketing performance and grow your audience, such as using
Whether you own a company serving local customers or a brand recognized internationally, having a website with user friendly tools, in depth information about your brand or business, and a unique design aesthetic are all key factors in digital marketing success. There are many ways to build a quality website yourself, even with minimal development
MLT Group has provided professional video production services since 1986. Since then our services have grown to include social media marketing, graphic design, web design, SEO, and more. Our video services team has decades of experience creating visual and audio rich productions that are excellent ways to engage your audience, improve your professional image, and
Since the coronavirus forced nonessential shutdowns and working from home became the norm, internet technology dramatically increased its development speeds. New tools and systems are advanced almost daily, design elements and product features trend with frequent turnover rates, and changing SEO algorithms can make or break your site’s effectiveness on search engine platforms. If you
One of the most effective ways to build a brand online and grow your company is to have a high quality, attractive, and well-functioning website. Building a good website takes time, hard work, and intention. Your website is a direct representation of the aesthetics, professionalism, and abilities of your brand. In today’s highly digital world,
If you run an online brand or company website, you probably know how important it is to generate fresh content on a routine basis. With frequently published, original content your site will be more attractive to algorithms used by search engines like Google, Yahoo, and Bing. Search engines use a crawl, index, and rank system
If your company or brand has an online presence, it’s likely you’ve heard recommendations to improve your search engine optimization (SEO). SEO is a board term for a lot of different strategies and techniques for making it clear to the search engines that a site is a good resource and therefore worth ranking highly in
Since the rapid improvement of smartphone cameras and microphones, it’s become easier than ever to create quality visual, audio, and audiovisual content. The days of heavy, expensive, and difficult to use cameras and other equipment are past. No longer are whole camera crews needed for content creation. However, those kinds of tools still have their
If you’re building a brand, you need to have an online presence for long term success and audience growth. Ideally, that would include a website and social media presence on multiple platforms, as well as digital marketing and ad placement, but at the very least, your online presence should include a website. Building a website
